Howard Schultz's Quotes

Howard Schultz's Quotes 28

I think the most important thing that I think everyone in America must have...

We are witnessing a seismic change in consumer behavior. That change is being...

We must restore the emotional relationship that people have to the idea of...

Great companies that build an enduring brand have an emotional relationship...

Starbucks has a role and a meaningful relationship with people that is not...

I was taken by the power that savoring a simple cup of coffee can have to...

Starbucks is not an advertiser; people think we are a great marketing...

Companies should not have a singular view of profitability. There needs to be...

I think there is probably no better person to aspire to emulate than Steve...

I think the currency of leadership is transparency. You've got to be...

I probably have about four or five cups of coffee a day. I make myself an...

When I first discovered in the early 1980s the Italian espresso bars in my...

I believe life is a series of near misses. A lot of what we ascribe to luck...

We need to reinvent food at Starbucks. Less could be more.

I think my whole life, because of where I came from, I had a fear of failure.

You can't build any kind of organization if you're not going to surround...

What I would say to young entrepreneurs is there's so many moments in your...

This may sound a bit naive, but I got here by believing in big dreams.

Cutting prices or putting things on sale is not sustainable business...

Any business today that embraces the status quo as an operating principle is...

Success is best when it's shared.

I believe life is a series of near misses. A lot of what we ascribe to luck...

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