The only thing consistent in Social Media is that there is always someone new to hype. They will hype now and forget about you tomorrow. Don't end up doing stupid and bad things trying to be hyped, because there will always be someone they hyped. Either you doing bad and stupid things or not. Do what you do best and do it with love. If time has come for them to hype you, they will. If they don't. You would still be enjoying what you do.