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All the people who run agencies, all the important people in agencies have taken communication courses, marketing courses, advertising courses, and courses basically teach advertising as a science, and advertising is so far from a science it isn't even funny. Advertising is an art.

- George Lois

Photo by Willian Justen de Vasconcellos on Unsplash

All the people who run agencies, all the important people in agencies have taken communication courses, marketing courses, advertising courses, and courses basically teach advertising as a science, and advertising is so far from a science it isn't even funny. Advertising is an art.

- George Lois

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I think history is collective memories. In writing, I'm using my own memory, and I'm using my collective memory.

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