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The vast majority of large scale change efforts fail. Which means that the probability that you have actually experienced a failure and your people know that and are pessimistic therefore about trying something again is very high.

- John P. Kotter

Photo by Willian Justen de Vasconcellos on Unsplash

The vast majority of large scale change efforts fail. Which means that the probability that you have actually experienced a failure and your people know that and are pessimistic therefore about trying something again is very high.

- John P. Kotter

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In the case of Apple, they did originally do production internally, but then along came unbelievably good outsourced manufacturing from companies like Foxconn. We don't have that in the rocket business. There's no Foxconn in the rocket business.

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