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When it went on the air the sales department hated it. It was the highest advertising pullout show in the history of NBC. At the early focus groups people were saying 'Who are these people? Why should we watch them?

- Dick Wolf

Photo by Joel Vodell on Unsplash

When it went on the air the sales department hated it. It was the highest advertising pullout show in the history of NBC. At the early focus groups people were saying 'Who are these people? Why should we watch them?

- Dick Wolf

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