I'll be a diehard bodybuilder until my last breath, but I want my brand and the movement we are creating to touch all aspect of the fitness community.

Linguistics is a good way of defining the culture of a brand. The vocabulary used by sports and lifestyle brands - running, fitness, training, motorsports - is all about functionality, whereas the vocabulary of the luxury business - handbags, ready-to-wear - is all about the product.

I was accepted into Cornell in 1979 and went there to follow a finance and business path. I ended up pursuing marketing and sales because I was selected by Procter & Gamble as an undergraduate candidate to go into its brand management program, which is typically available only to M.B.A. candidates.

In the old days we were the challenger brand competing against the big banks, but today I go round the world and I sit with governors of central banks and finance ministers and, in some cases, prime ministers. They all know Travelex. We are regarded as the establishment - the world's largest retailer of foreign currency.

After 2008, my brand of finance got a bad rap.

I am a living symbol of the white man's fear. I never realized how deeply embedded this fear is until I came to Brandfort.

But to this day I am convinced that the real reason we met was because Alexander is from Nebraska, and he was completely fascinated that I was about to go off and make a movie with Brando - perhaps the most famous Nebraskan of all.

Think about what people are doing on Facebook today. They're keeping up with their friends and family, but they're also building an image and identity for themselves, which in a sense is their brand. They're connecting with the audience that they want to connect to. It's almost a disadvantage if you're not on it now.

Bumble was founded with several key values: empowerment, equality, and kindness. We are a company that was built to empower women and empower men to respect women. We want to create a place where all types of connections take place: a platform and a brand where women always make the first move.

I'm doing 'Rock of Ages' one day, making out with Russell Brand. Soon after that, I'm advocating with Jesse Tyler Ferguson and Cynthia Nixon for marriage equality.

The first time I was ever impressed with Patagonia as a brand was when they released the 'Don't Buy This Jacket' campaign. That campaign highlighted their understanding of their role in a larger environmental justice space.

Brands who come to China, often they just care about price - so they actually drive the suppliers to cut corners on environmental standards to win a contract.

Chinese brands will face many obstacles when marketing to Western consumers. Beyond the associations with poor quality and unsound environmental practices, they generally do not have the marketing capabilities or budgets to build powerful global brands.

We'll continue to see more and more brands integrate social causes, charitable components and environmental issues as underlying themes to their campaigns and messaging. Humans connect with humans after all, and brands are using this as a point of connection to engage with their audience, especially charity-minded Generation Y.

We now see numerous examples of brands working together to address issues such as environmental degradations, climate control, pollution, poverty and disease.

I talk to younger actor types, and they bring up that word, 'brand,' and it's like, 'All right, if that's the way you want to look at yourself.' Diet Pepsi's a brand; you're a human being.

I want young people to be able to buy into what I design. When I was young, I wanted to buy designer brands even if all I could afford was the cheapest wallet, the cheapest pen, the cheapest T-shirt because I wanted to be a part of it.

All brands, whether high-ticket luxury ones such as Cartier or Rolls-Royce or 'masstige' ones with luxe-y overtones but altogether more affordable, all want to grow. Even brands that may have started in a modestly niche design and lifestyle fashion can find themselves under pressure to go global or to sell out at the top.

I am extremely excited to develop and design a brand representative of my life, experiences and style. Working closely with Cherokee will help establish a worldwide presence with best-in-class retailers and category leaders.

I am extremely involved in the design process of both my brands, Winter Kate and House of Harlow 1960.

If there is a gay uniform, the differences are in how each man coordinates the details: the brand and cut of the jeans, the design of belts and boots, the haircut, the number and size of earrings.

Design and branding are inextricably linked to the way in which society, culture, the environment, and business interact.

If you look at WeWork as a brand I think the way we design has a more masculine vibe.

I didn't write my book, 'I Don't Care About Your Band,' in order to give women a brand-new set of dating rules they need to feel terrible about not abiding. I wrote my book to make the women who read it feel good about themselves, and a little more entitled to be treated well by the guys they go out with.