I founded Atari in my garage in Santa Clara while at Stanford. When I was in school, I took a lot of business classes. I was really fascinated by economics. You end up having to be a marketeer, finance maven and a little bit of a technologist in order to get a business going.

Black-marketeers are really knowing, intelligent, and ordinarily responsible people, and when they indulge in black-marketing, I think they ought to be very severely punished because they undermine the entire system of control and regulation of foodstuffs and essential commodities, and cause wholesale starvation and want and even death.

Marketeers have become so savvy at creating emotional associations with their products that they have us believing electric vehicles are "green," though in some ways they pollute differently than gas vehicles and in other ways the same. Electric vehicles are no more "green" than low-tar cigarettes are "healthy," but whether driving the one or smoking the other we've been given a reason to puff our chests.