I always knew I'd keep at it with the plodding doggedness that I used to master lump-less gravy and wriggle out of fitness classes; I always knew I'd get a zillion rejection slips. I figured I'd write part time while working various full-time office jobs, and maybe, maybe in my 50s, I'd be able to quit and try writing full time.

Just like zillions of children, album covers educated and informed me, and certainly did I later transpose organically, rather than by intent, those principles both in fashion design and photography.

The thing is I have a zillion apps and I'm always looking for the perfect arrangement for them so scrambling my home screen is part of that eternal quest.

We think the Mac will sell zillions but we didn't build the Mac for anybody else. We built it for ourselves. We were the group of people who were going to judge whether it was great or not. We weren't going to go out and do market research. We just wanted to build the best thing we could build.