I wanted to raise the voice of a lot of the people that I knew growing up and this was for the most part poor people who had extraordinary dreams but also very amazing obstacles.

The real art is not to come up with extraordinary clever words but to make ordinary simple words do extraordinary things. To use the language that we all use and to make amazing things occur.

The magic kit we developed with Idea Village is an extraordinary success in 40 000 stores across America. The TV commercial we shot for it has produced amazing results - unbelievable.

I think this is the most extraordinary collection of talent of human knowledge that has ever been gathered at the White House - with the possible exception of when Thomas Jefferson dined alone.